Do You Need A Logo? 5 Questions, 5 Reasons
Ask yourself simple questions. Please read them carefully and answer each one.
- Does your company/website sell service or products?
- Do you plan to grow your business and sell more?
- Do you want your company look professional?
- Do you want your website (company, service, product) be easy to remember?
- Do you want to stand out from your competition?
What if I answered YES to one or more of the questions above? If so, then you definitely need to design professional Logo.
Logo is an image of your company and website. It may be a combination of imagery and text, stylized name, signature, mark, or other recognizable graphic design symbol for identifying a company, product or website. Having a good logo is creating a unique symbol that is memorable and represents your business. Apple, Facebook, Twitter, Nike, Adidas, Puma, Audi, Mercedes-Benz, BMW, Coca-Cola, McDonalds – one of the most distinctive and iconic logos ever created. As you see, logos are not intended to describe what a company does. Logos should identify a company, like people’s names.
Logo Design is an area of graphic design that may involve the input of marketing specialist, copywriter and professional graphic designer, of course.
Professional logo design is about how color, shape, mark (symbol, text, etc) look together to form a memorable association with your business, product, website or company (for example: Apple’s logo of an apple with a bite taken out of it, or Twitter “bird” logo). Also, it’s necessary to clear up that logo design is a part of company identity and branding system, but logo is not the same as the brand.
In professional logo design, the secret to cool logos is simple: attention to smaller details.
Here are top reasons why you need logo if you answered YES to one or more of our questions.
5 Reasons To Have Well-Designed Logo
- Create great first impression
- Build professional image
- Earn consumer trust
- Capture attention of target audience
- Differentiate yourself from the competitors
Reason Nr 1. Create great first impression.
Making a positive first impression matters in almost every sphere of life, especially in businesses, be it offline or online. Before people browse around your website, they develop first impression based on what they first see when enter your site (online store, etc). Logo is one of the website design elements influencing good first impression. Logo designs are intended to attract the audience and make your business recognizable.
Reason Nr 2. Build professional image.
Partly based on logo, people develop impression of how professional and stable is your business. Along with other website design and development elements, logo design can both create and destroy overall evaluation of a company or business. A professional logo should have an eye-catching design and color to be used (if needed) on company packaging and marketing materials.
Reason Nr 3. Earn consumer trust.
Establishing consumer trust is the key to selling and earning more. It is made up of different factors of your website look and function, and logo is one of them. A solid logo shows your clients that you are serious about your business and care of how it looks in the customer eyes – and that wins you trust of target audience.
Reason Nr 4. Capture attention of target audience.
Eye-catching logos with simple yet unique designs capture attention and are easy to remember. Memorable logos can be easily passed from person to person by both word of mouth and social media routes. The right balance of colors, style and graphic design details can easily sink into our visual memory. By the way, simple logo designs are most easily to sink into consumer memory than complicated, multi-colored logos with too much details or hard to read fonts.
Reason Nr 5. Differentiate yourself from the competitors.
There are so many competitors just around the corner, so differentiating your website and business is not an easy task. How are you supposed to stand out? That’s right, creating a perfect logo! This is definitely one of the ways to become identical within your business niche.
How To Get A Logo?
The safest route to get a well-designed logo is to hire professional web design and development team. But before you decide to order professional logo from a company, consider the following:
- Who is your target audience?
- What is your website (company) goal?
- What is the idea behind your company or brand name?
Having an expertise in Graphic Design, it would be somewhat odd from NG designers not to offer you our logo design services 😉 If you are ready to develop professional logo, get in touch with our team for a free consultation. We are glad to refresh or re-design existing logos, or design logos from scratch relevant to your entrepreneurial goals. Business logo designs, website logo designs and more graphic design services for you!
Contact us now, get a quote, get a logo and start your own company. click here.